Hetz

Project Overview

I have designed a website for a construction and renovation company to attract more clients and reach a larger target audience.

My role: UX/UI designer

Tools:

Hetz

Project Overview

I have designed a website for a construction and renovation company to attract more clients and reach a larger target audience.

My role: UX/UI designer

Tools:

Design Process

The problem

Renovating our home can be a difficult task with a lot of misleading information and frustrations, such as finding a professional contractor, managing expenses and project costs, estimating time and duration, and, most importantly, achieving the desired final result.

Research

Most of my research during the project based on online research, people's feedback about contractors they've hired, and competitor analysis.

Conclusions

People looking for a good constructor value professionalism, timely schedules, clear communication, a tidy workspace, and fair prices.

Style Guide

Colors

#275AB2

#AB281C

#080808

#FBFFFE

Icons

Typography

For text

Rubik

Regular

Bold

Design Elements

Landing Page Animation

Home Page

User's Feedback

A week after the site was published, my client contacted me and informed me that users couldn't find the email address of the business on the site.

The card contains only phone numbers for contacting because during the project, my client expressed his preference for contacting clients via calls or text messages.

When the user clicks on one of the CTA buttons, a card popup appears on the screen with contact info.

The email address of the business was placed at the bottom of the website, along with other details about the business.

I had to make some changes to the card design so that users can easily find the information they are looking for.

Delete unnecessary visual elements to reduce the visual noise

To improve the connection between the content, I refined the composition and layout.

the image of my client on the left side and the contact details on the right side.

To create a better hierarchy I reduced the size of the “other contacts” section

I’m used the lighter shade of neutral colors to popup the most important information on the card.

I applied the orange color from the project’s color palette only to the most necessary information for the users, making it easier for them to understand who they are going to contact.

Make the image of my client darker to attract less attention.

Improve the contrast of the orange color between the small text or elements and the background color to reduce strain on the eyes.

Improved orange color

Previous orange color

Final Design

Hetz Website

Thank You For Watching

Let’s stay in touch :)

052 - 6599 - 807

alexghaiman@gmail.com

Project Overview

I have designed a website for a construction and renovation company to attract more clients and reach a larger target audience.

Hetz

My role: UX/UI designer

Tools:

Project Overview

I have designed a website for a construction and renovation company to attract more clients and reach a larger target audience.

Hetz

My role: UX/UI designer

Tools:

Design Process

The problem

Renovating our home can be a difficult task with a lot of misleading information and frustrations, such as finding a professional contractor, managing expenses and project costs, estimating time and duration, and, most importantly, achieving the desired final result.

Research

Most of my research during the project based on online research, people's feedback about contractors they've hired, and competitor analysis.

Conclusions

People looking for a good constructor value professionalism, timely schedules, clear communication, a tidy workspace, and fair prices.

Style Guide

#275AB2

#AB281C

#080808

#FBFFFE

Icons

Typography

For text

Rubik

Regular

Bold

Landing Page Animation

Home Page

Thank You For Watching

Let’s stay in touch :)

052 - 6599 - 807

alexghaiman@gmail.com